30 years sharing our methodology and working with leading CEOs, Elite Athletes, Coaches and Artists to drive optimal performance
“Each session with Adolfo made me grow and mature as a tennis pro. He helped me believe in myself again and know that anything is possible. We set a goal and Adolfo designed tools and techniques and we went after the objective of being a Top Ten... and with a lot of hard work, we achieved it”

Juan Mónaco

ATP Tennis pro
former top 10
GOLD drives change and pushes team members to grow as leaders. Companies that implement these principles will have a competitive advantage in their markets”

Tobías Martínez

CEO Cellnex telecom
"[Adolfo is] one of the best and has been at the highest levels. He brings that knowledge from his time on the ATP Tour to companies"

Joshua Lifrak

director of performance and coaching limitless minds,
Former Director of the Mental Skills Program for the Chicago Cubs
Basically, after [the seminar with Adolfo] what happened is I made the choice to start working with music full-time. I started telling everyone what I was doing, I started gigging everywhere…and I kept doing it, and doing it…and then I was called to be on La Voz (The Voice). It was just a lot of consistency

Alejandra Mor

Musician, Latin Grammy nominee, finalist on La Voz
“The GOLD team have provided the foundation on which we can now transform our global procurement and supplier development function and allow us to deliver incremental value to underpin our future growth plans. ”

Rob Baker

CoO ESSENTRA
Not often meeting people changes the course of your life. Adolfo has done that for me by complementing the skills I have acquired in decades of professional sport, and applying strategies and values to them to allow my idea to grow in the real business world

James Parks

Former professional Rugby player and coach
(inc. England Rugby)
Entrepreneur
GOLD is a force of change by asking pivotal questions, coaching us to find the answers and keeping us accountable in order to maximize the team's performance”

Mauro Caumi

general manager southern europe
gsk consumer healthcare
“In professional tennis, mental strength marks the difference between being a top ten and a top hundred. Adolfo brings tools I'd never seen before to achieve that strength”

Guillermo García López

ATP TEnnis pro
“We had the tremendous pleasure to have Adolfo speak to our Mental Conditioning team at the IMG Academy. His competence and passion for the field of sports psychology coupled with this sincere care for his athletes left us with the desire to be better practitioners”

Justin Su'a

head mental conditioning boston red sox, tampa BAY rays,
cleveland browns;
ex-head of mental cond. IMG Academy
“Fantastic! GOLD achieves immediate results””

Miguel Irisarri

Ex-managing director
ubs private banking spain
“Practical, intelligent, exciting... GOLD provides principles which bring balance and meaning. They reframe day to day challenges from a more efficient and rooted perspective.”

José Luis Dorado

managing director vall banc

“Adolfo helped me understand how my mind works, and how to turn it into a weapon on the court. I've never felt so confident under pressure”

Santiago Giraldo

atp tennis pro
“Adolfo not only makes you feel alive, he knows how to bring out your greatest strengths. His work is amazing and his ability to engage even more”

Toñejo Rodríguez

Multiple spanish narional champion in jetski and quad cross
60 first place finishes in motor-cross
first spaniard to pilot an f-1 powerboat
“If you know you have talent but you don't know for what... If you know you don't have talent because you recognize it, and you are willing to work hard... If you are not mediocre and want to live life with passion... work with Adolfo”

Nacho Cano

pop star
founder of mecano
GOLD has 100% integrity and deep expertise. They are entrepreneurs at heart and treat each assignment/partnership opportunity with great seriousness and deliver results”

Shuja Ali

Ex-managing director istithmar world (dubai)
“The first mental performance coach I worked with was Adolfo, and since then, I believe it is indispensable for any coach seeking to optimize player performance”

José Manuel "Pepo" Clavet

atp coach
(Feliciano López, Corretja, Verdasco,
Khachanov, Mónaco, García López)
“Working with Adolfo helps players not only in managing their emotions during high pressure moments in competition, but also to structure their thinking at critical moments to drive performance”

Diego Dinomo

ATP COACH
(Chela, García López, Verdasco)
“Marvellous! I apply what I have learnt [in Adolfo's book] in both my life and my training and the difference is noticeable in both areas”

Jesús España

Gold medal european championship 5000 meters
“[Adolfo's book] is wonderful, refreshing and surprising!”

Victor García

senior director microsoft
“Adolfo's material is a must for those who want to perform better, suffer less, and enjoy the process. A revelation!”

Virginia Ruano

former doubles number one in wta during two years
winner of 10 grand slam doubles titles
two olympic medals
GOLD's approach encourages teams to keep a down-to-earth perspective, driving performance in key initiatives”

Daniel Fernández Capo

ceo idneo
“Anyone who aspires to reach the summit in his/her field should study the concepts [in Adolfo's book] ”

Carlos Moyá

Former atp world number 1
grand slam champion
coach to rafa nadal
let's make something great

Want to join our (awesome) team ?

Check careers

Want to Up
your performance?

contact us
By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.